Next Date: 01 Dec 2009 - 01 Dec 2009
Duration: 1 Day
Course Code: BT1
Venue: Europa Academy,
Price: €195

Course Information

Introduction

• Why blog? Do you enjoy writing? Are you passionate about your subject?
• What blogging is... and isn't!
• Know your competition - a look at the Irish blogging landscape

Reading & Commenting

• How to use RSS
• Finding blogs to read
• Commenting & IP addresses - some of the major gaffs in recent times have been made by commenters on blogs who are not aware that their IP address can be tracked back to them. Here you learn how to do the tracking.

Setting Up Wordpress

• Layout & design
• Recommended plugins
• Practical exercise

Preparing Your Content

• Importance of headlines
• Writing to be scanned
• Writing to be skim read
• Image sources
• Planning content for the year ahead
• Practical exercise

Now You're Blogging - What Next?

• Promoting your blog
• Being aware of the law
• Community issues
• Ego stroking - measures of your success!

Programme Trainer: Maryrose Lyons

Maryrose Lyons has been writing for the web since 1999 and has been blogging since 2003 when she set up her business, Brightspark Consulting.  She is one of the top 5 business bloggers in the country according to the Irish Blog Awards and Net Visionary's. She's also a member of the International Academy of Digital Arts & Sciences - a global industry body driving creative, technical and professional progress of the internet and is Ireland's ambassador for the Webbys, the Oscars of the web world.

Prior to founding Brightspark, Maryrose worked on a variety of website and intranet projects in London, Sydney and Dublin.  Brightspark's role is to be on top of all the latest developments on the internet and to share that knowledge with clients to convert their business into a successful, sustainable, and cool online presence.

Duration 1 day

Fee €195 (limited offer)

Call me today for further details: Peter Finnegan, Business Development Manager on 01 8839212 or email peter@europa-academy.com.